February 20, 2010

E-I-E-I-O

Time Magazine had so many interesting articles this week, but this was a highlight. The article is about Daniel Coudreaut, the head chef of McDonalds. You're obviously thinking this is nonsense, but I assure you it is not. The most interesting part for me can be previewed in the quote below:
"And anyway, there is literally not enough celery root grown in the world for it to survive on the menu at McDonald's — although the company could change that, since its menu decisions quickly become global agricultural concerns. Not long after he arrived at McDonald's in 2004, Coudreaut added to the menu an Asian salad that included edamame. The Soyfoods Council, a trade group, immediately got calls from consumers across the nation looking to buy edamame at their grocery stores. "Now you can find it in supermarkets all over," says the council's executive director, Linda Funk, who has even seen the immature soybean pods sold near her small hometown of Janesville, Wis."
Literally, McDonalds has to think about this sort of thing. It goes on to say that McDonalds cannot use cherries on their salads because the percentage of cherries with pits is too high, making them a liability. It probably shouldn't, but the breath of McDonalds power amazes me.

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